Noor Pharmaceuticals, makers of NoorVitamins the leading halal vitamin brand, is partnering with Islamic Relief to donate thousands of meals to those in need here in the US during June, inspired by the month of Ramadan, the most important religious month of year for Muslims.
Close to 800 million people or one in nine people in the world do not have enough food for a healthy active life. Surprisingly, the vast majority of the world’s hungry people live in developed countries, where 12.9% of the population is undernourished. What’s even more staggering is the number of children that go hungry on a regular basis; more than 3 million children die of hunger every year. According to the USDA, more than one in seven American households 49 million individuals, including 12 million children struggles to have enough to eat.
Noor Pharmaceuticals, a New York-based pharmaceutical company known for it’s natural, potent and proprietary line of halal vitamins that are pork, alcohol and animal cruelty free is donating a full meal for every bottle they sell on noorvitamins.com to those in need through Islamic Relief, a nonprofit known for its global humanitarian work. Noor is hoping to make a dent in these daunting hunger figures by donating thousands of meals in the month of June. The campaign has been creatively termed #NoorishTheHungry and is inspired by the month of Ramadan, the month in which Muslims around the world fast by abstaining from food and water from sunrise to sunset.
In addition to donating a meal for every bottle of vitamins sold, Noor and Islamic Relief are looking to raise awareness about the hunger epidemic by donating meals just when the hash-tag #NoorishTheHungry is used on social media. “Being a healthcare company, we can’t overlook the impact of hunger on nutrition and health but more importantly on the livelihood of people” Dr. Mohamed Issa, CEO of Noor Pharma said.
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